Israel Looking for an Extreme Makeover
12 January 2007
OAKLAND, California (IPS) - It hasn’t been the easiest year for Israel. Former U.S. President Jimmy Carter’s strongly criticised Israel in his new bestselling book Palestine Peace Not Apartheid, and a recent international consumer survey found that Israel has the worst “brand name” of any country in the world. Finally, The Sunday Times of London reported this week that the Israeli Air Force may be preparing to use low grade, tactical nuclear weapons to strike at Iran’s nuclear facilities. So perhaps it is not surprising that Israel — whose international image is of a country in continuous conflict — would engage in a serious long-term effort to reshape global perceptions of itself. Read more about Israel Looking for an Extreme Makeover